The full monty that got anxious men talking; the sweet farewell of a legendary high-street brand; the ballsy off-the-page that put a window firm on the map; the long-copy picture ad that ticked housewives' fancy.
The nursery rhyme that sparked Christmas donations; the fashion shoot that heralded a new style brand; the 30-seconder that danced discounts onto Irish screens; the inner chatter that drove pharmacy popularity.
The interactive TV ad that brings travellers closer to the 'real' Paris; the website that's redefining IT for schools; the e-news that hooked fashionistas; the digi-promotion that launched a thousand tastebuds.
I'm founder and head travel goof of the UK's only weekend inspiration blog:
What They Say About Me
"It’s a pleasure to work with a copywriter who not only listens to the brief, but who actively and enthusiastically explores the brief to get the maximum information. The results that her work generates give evidence to just how well she achieves this."
— Adrain Batt, Creative Director, IFAW
"If you’re reading this and thinking about employing Claire, I would heartily recommend you do so. And please feel free to drop me a line if you would like a more detailed reference.”
- Phil Hicks, Head Creative, Saatchi & Saatchi, NZ
"Claire is sharp as a tack, lively as a liver bird and able as a gable. She’s a strong conceptual thinker, strong defender of bright ideas and her writing has flair, wit and charm."
- Ian Atkinson, Head of Brand, Communications and PR, Sunlife
"Claire is a gifted writer with a flair for insightful, impactful and interesting creative work. ”
- Neil Fox, Marketing Director, Pukka Teas
"Claire is one of the best writers I have worked with. She has an enquiring, creative mind, perfectly adept to both moving image and DM."